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The Rocca Difference

Corporate Gifts a Holiday Crisis? Tips to Save Your Christmas Spirit
Cue the corporate gift holiday meltdowns! We see it every year. Like the site of an empty cranberry bin the night before Thanksgiving, you’re in a predicament with your company’s holiday gifts. Don’t worry! Here are Rocca’s three best Scrooge-saving tips. Corporate Gifts on YOUR Timeline No one mandates that corporate gifts must arrive […]
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Military Support and Recognition Gifts Made Easy
We take military support very seriously at Rocca. Our CEO and founder Jennifer Steven’s brother is a U.S. Army officer and Ranger, so this team knows a lot about our military families’ sacrifice … and how to pack a fabulous care package! We also know that brands – and at times individuals – walk a […]
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Don’t Let the Holidays Drain You
It’s coming…darkness by 5:30 pm…packages tossed over fences and left by flooding rain gutters…that reach for a bottle of wine only to remember you panicked and took it to last week’s party…the dog throwing up tinsel…everywhere! Yeah, remember the holidays – the most wonderful time of the year? If you associate the holidays […]
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In The News: Meet Jennifer Stevens
Jennifer Stevens spent much of her early career navigating the ego-driven world of politician campaigns. A protege of Karl Rove, the former deputy chief of staff for President George W. Bush and a veteran political operative for the Republican party, Stevens began working campaigns prior to college graduation. She participated in Bush’s campaign for Texas […]
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Rocca is 5!
Turning five is a big milestone. Despite our lingering fascination with toys, we’re absorbing knowledge at lightning speed and making our parents proud. Toys Are Still Cool Who says you need to give up your toys? You just need to play with more challenging ones! Rocca recently created a brain teaser toy for Mission […]
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A Funny Thing Happened On The Way To The Event
“Four years ago my professional life flashed before my eyes. I was hired by a Fortune 10 corporation to produce a major event and executive retreat. The planning had gone on for months, the budget was healthy but not unlimited and I had been working especially hard to find ways to incorporate the little touches […]
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In The News: Rocca President Jennifer Stevens
Jennifer Stevens: The making of an ‘un-lobbyist’ Austinite with public relations firm helmed Mack, Jack & McConaughey benefit. By Michael Barnes – American-Statesman Staff During the summer of 2012, the dreamers behind the giant Mack, Jack & McConaughey benefit were looking for an event planner to skipper their first golf-gala-and-concert outing. Steve Hicks, chairman of […]
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Make New Friends But Keep The Old
Holy branded products, Batman, Rocca is getting a face lift! And sadly, our blog got just about as much coverage as poor Robin’s legs as we’ve been preparing to debut our new look these last few months. With a successful business, why pause to update our look? Many businesses get so caught up with landing […]
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The Golden Rule Rules!
Endorsed by pretty much all of humanity in the history of ever, the golden rule is simple: treat others like you want to be treated. Such sparkly words of wisdom! Why Be Lackluster…? And yet, far too many companies shun that shiny tenet when it comes to providing good customer service. From unresponsiveness […]
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Rocca 101: Back to the Basics
Pay attention, class! You know from experience that Rocca is your go-to creative team when you need big ideas. Gold star for you! But, you may be teetering on the pass-fail line if that’s all you know about us. We want to make sure you pass with flying colors by schooling you on some […]
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Rocca is 3!
We love an excuse to get our groove on and have done plenty of celebrating as Rocca just turned 3! Like any three year old, Rocca is a creative little rascal, into building friendships and exploring the world. Color Outside the Lines Rocca recharges creativity! One recent flair-filled project was an invitation to a […]
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Brand Protection Factor
Summertime, and the livin’ is…distracting. That routine you’ve been cultivating for the past nine months is about to be seriously disrupted by the good stuff that makes summer, well, summer! We know you wouldn’t trade flextime, homework-free kids or that months-in-the-planning beach vacation for more face time with your colleagues (lovely as they are). […]
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Back at It (and Better Than Ever)!
Phew! It’s been a busy few months here at Rocca. And by busy we mean fabulous! It’s been so fabulous, in fact, that In the Bag got a wee bit neglected. But we’re back and better than ever! One great reason we’ve been busy is that Rocca is growing. As our team continues to […]
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To Market, To Market
We may not buy for Neiman Marcus, but we still want the best for our clients. In the early months of each year, Rocca takes its big ol’ shopping bag “to market” to find specific products for our clients and discover the latest and greatest in branding opportunities for the year ahead. The Dallas […]
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Clear the Runway! Cue the Cover Girls!
What do Gisele, Kate and Rocca Productions have in common? We’ve all got cover girl cred! Advantages Magazine recently read some of our In The Bag blogs and thought we’d be a perfect company to feature in their cover story on professional promotions. Would we ever! They highlighted a campaign in which we sent Lucky […]
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Introducing ‘In The Bag’
For two years, Rocca has blogged about timely topics we feel deserve some attention. Now we’ve officially named our blog to reflect who we are and what we do … So, welcome to In The Bag, the official blog of Rocca Productions, bringing you all types of goodies, favors, and must have essentials. Here […]
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Introducing The Lookbook
We’ve got news of a fabulous unveiling, but it has nothing to do with the runway or clothing designers! After two years, we are finally done committing the biggest faux pas by carrying around our giant bag of products to client meetings. Rocca is offering a new way for you to take a peek at […]
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Happy Birthday to Us!
Rocca is two! Although two-year-olds tend to earn a pretty bad reputation, we feel this is an excellent age for a company just starting to hit their stride. We like to say that we are actually two in dog years. Let’s take a look at some of the areas where we’ve grown. Experienced Aging […]
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Adding a Rocca Credit to Your Brand Computation
Fingers cramped in a calculator-hovering position? Spreadsheets stacked to the ceiling? Expense reports expending your patience? Whether your tax preparation was a write-off winner or deduction disaster, Rocca brings you cash-flow comfort this week by reminding you how we extend your business dollars year after year. Here are just a few reasons why we save […]
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Freedom and Independence
Although most won’t think about Independence Day until the grills fire up on the Fourth of July, Texans celebrate our state’s Independence Day today. Pondering those thoughts of freedom made us think about the battle our clients encounter most often: the ability to free their time. Whether you are an executive with a looming […]
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Why Rocca Feels Passion For Fashion
Let’s see, almond, avocado, oatmeal, mint and … houndstooth! Nope, we’re not cooking at Rocca, but we’re certainly watching them stir the pot. We’re combing through the results of New York’s Fashion Week, and it has nothing to do with our closets but everything to do with you — our clients! While you’ll […]
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There Are No Hanging Chads in Branding
There’s definitely a whiff of elections in the air! Though Austin streets are quiet during this off year for the Texas Legislature, we know the wheels of government are turning, ideas are flowing, and hands are shaking out there. As the sister-company of a public affairs consultancy, Rocca Productions stands well-versed and ready to assist […]
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This Little Rocca Went to Market!
While we’re out there pounding the convention floor and keeping our eyes open for the latest and greatest gadget, we keep you in mind. We came armed with an arsenal of notes and well thought out plans to spur us along to ideas and products that would meet your needs for your next event. Our […]
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Giving Thanks
Boy, are we in a thankful mood! Not only do we have our national day of thanks coming up, but this week also marks the one-year anniversary of Rocca Productions’ blog. To celebrate, we’re going back to our Thanksgiving roots. So today we present— just as you might have done in the third grade —our […]
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Elves: A Cost-Benefit Analysis
So you’re worried that jingling isn’t sleigh bells, but the limited change you have for client and employee gifts this year? Rocca is up to that challenge! Many people worry tight budgets make a service like ours an unaffordable luxury. Today we’re providing a little Elf 101 on how working with Rocca actually saves […]
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What’s In A Name?
People often ask us the origin of the name Rocca. Actually, we’re named after a baby bump. dsf Yes, when our President Jennifer Lustina was expecting her second child, she teased her own father that she was following celebrity trends and naming his granddaughter Rocca. Fortunately for her child the joke ended at delivery, but […]
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It’s Beginning To Look A Lot Like … A LEGISLATIVE SESSION!
Every two years, as the rest of us recover from the holidays by dozing in front of bowl games, the Texas Capitol picks up where Santa’s workshop left off. (And ironically, they’re making different kinds of lists of who’s naughty and nice!) yt This week, members and staffs are preparing for the January 11, 2011 […]
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Make Some News With Rocca
Last week’s breaking news items left us a little cold at Rocca. jjj Thanks, Mr. Jobs, but we loaded Beatles CDs on our laptops long ago. kkk And Wills, if you would have waited much longer to give that cute little girl a ring, we were going to knight you Prince Playa’. kkkk If you […]
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